AUGUSTA, Ga. (WJBF)– A neighborhood girl took a leap of religion and left her authorities place to open a small enterprise. It’s now a nationwide model.
“It was one thing completely totally different. I went from a authorities job to being an entrepreneur. Loads of enjoyable, however lots of onerous work as effectively,” Jen Tinsley, proprietor of Field Botanicals in Downtown Augusta mentioned.
Tinsley says it began as a facet hustle. She was making magnificence and skincare merchandise out of her kitchen and promoting them at weekend Indie gala’s, all whereas balancing a full time profession.
“I made a decision it was too overwhelming,” Tinsley mentioned. “I both needed to do one or the opposite, so I retired from my authorities place and took a 12 months off to develop a marketing strategy.”
“Working in authorities I had no clue the way to be an entrepreneur, so I used to be mainly ranging from floor zero,” Tinsley mentioned. “Working with the Clubhouse and using these packages they provide to construct entrepreneurship and assist entrepreneurs was tremendous useful. No one ought to do it on their very own, and that gives a internet.”
She says inclusivity is a fundamental purpose of her model.
“I wish to say that skincare is for everyone. So when you’ve obtained pores and skin, I’ve obtained take care of you,” Tinsley mentioned. “I wish to ensure that I don’t establish as girls solely, like my merchandise are for ladies solely, I would like everybody to really feel snug buying right here.”
She says resiliency is one thing girls convey to the sector of enterprise and entrepreneurship, particularly throughout a pandemic.
“It could have been simple for me to shut the enterprise down, however I made a decision to struggle and thrive, and that’s what I’m doing,” Tinsley mentioned. “We struggle a bit bit more durable to maintain these companies working.”
Through the pandemic, Tinsley launched curbside pickup and developed a web site, which has expanded her enterprise’s attain.
“Now I’ve a nationwide model and persons are ordering,” Tinsley mentioned. “I’ve a success space within the again now the place we used to do occasions, and now it’s a success heart.”