MUMBAI, India, March 22, 2021 /PRNewswire/ — Rajshri Leisure, India’s main digital content material manufacturing home that launched high quality and entertaining content material by means of numerous social media platforms to the Indian audiences, has not too long ago entered right into a partnership with India’s one-stop music streaming app, Gaana. Below this new partnership, which permits the enlargement of India’s digital ecosystem, exhibits from Rajshri Leisure’s wellness YouTube channel ‘Thoughts Physique Soul’ will now be obtainable on Gaana as podcasts.
Rajshri Leisure is understood for curating a few of the most partaking content material throughout classes reminiscent of leisure, meals, devotional, way of life, and so on., for YouTube and different social media platforms. Certainly one of their in style ventures is the approach to life channel ‘Thoughts Physique Soul’ , a vacation spot for yoga, religious and bodily well-being, which goals to infuse happiness and good well being of their viewers. By the steering of specialists, the exhibits guarantee a complete expertise in health and wellbeing whereas sustaining their motto – ‘Dwell Higher’ . This latest tie up between Rajshri Leisure and Gaana now ensures listeners have entry to in style exhibits reminiscent of ‘Wellness with Vibha’, ‘Soultalks with Shubha’, ‘Yoga Vlogs’, ‘The Well being Area’ on Gaana as podcasts.
Commenting on the partnership, Inderpal Singh, Vice President, Rajshri Leisure, stated, “Psychological wellness and a wholesome way of life have turn out to be extraordinarily necessary features of 1’s life in at the moment’s day and age. For the reason that onset of the Covid-19 pandemic and the next lockdown, individuals are going by means of unprecedented ranges of stress and the necessity for sustaining a wholesome and comfortable way of life is now extra necessary than ever. Our exhibits are utterly centered in the direction of serving to the viewers deal with stress and anxiousness and keep a balanced and wholesome way of life. We’re excited to increase our long-standing affiliation with Gaana by partnering with them and making our wellness exhibits obtainable on their platform.”
Talking on the alliance, Gautam Sinha, CEO, Occasions Web, stated, “Psychological well being is among the most neglected matters in at the moment’s time regardless of being a particularly necessary side of our lives. The uncertainty brought on by the pandemic and the resultant lockdown led to job losses, pay cuts and easily staying put for days drove up the stress ranges in folks throughout all age teams. This unique partnership between Gaana and Rajshri Leisure will promote wholesome residing, and provide a lot wanted info to the Indian viewers on methods to dwell more healthy and happier.”
About Rajshri Leisure:
Rajshri Leisure is India’s main digital leisure studio. It’s the new media arm of the 74-year-old Rajshri group, one among India’s oldest, largest and most profitable movie and TV studios. Rajshri Leisure produces content material throughout numerous genres and languages together with meals, youngsters, yoga and way of life exhibits in addition to a big catalogue of in style Bollywood films. This content material is then broadly distributed internationally’s main digital and conventional platforms.
Gaana is India’s main music, podcasts and brief movies platform with greater than 185 million month-to-month lively customers. It has an intensive music library with greater than 45 million songs throughout numerous languages, podcasts in a number of genres and languages and essentially the most not too long ago launched brief video creation and consumption platform Gaana Hotshots.
SOURCE Rajshri Leisure Personal Restricted